Small Business Marketing Blog

Why Should I Integrate Instagram With My Business Website?

Why Should I Integrate Instagram With My Business Website?

A raster image is made up of a fixed number of individual coloured pixels while vector graphics use mathematically based points, lines, curves and shapes to create graphics. Some common raster graphics file types include PNGs, GIFs and JPEGs. Vector graphics file types include Adobe Illustrator (AI), SVG and EPS.

Vector Image vs Bitmap Image

Vector Image vs Bitmap Image

A raster image is made up of a fixed number of individual coloured pixels while vector graphics use mathematically based points, lines, curves and shapes to create graphics. Some common raster graphics file types include PNGs, GIFs and JPEGs. Vector graphics file types include Adobe Illustrator (AI), SVG and EPS.

Website Grants Available For Small Business

Website Grants Available For Small Business

The next round of grants available to Queensland Small Business is opening soon. You may be eligible for a government grant for $5,000 to improve your small business, increasing core skills and adopting best practices.  If you’ve been thinking about a new website or a website upgrade for a while, this may be the perfect opportunity for your business.

Why You Need HTTPS For Your Site

Why You Need HTTPS For Your Site

Securing your site is important, but not everyone understands how and why we do it. In this article, we explain how HTTPS works and its benefits. Protecting the information of you and your users is expected in today’s world, if you own and/or operate a website you need to be aware of how HTTPS protects you.

Looking for free tools to help your SEO?

Looking for free tools to help your SEO?

Making your website visible on the internet can be difficult. Even more difficult, is knowing how to improve your site’s visibility! But there are some online tools which can help you. Keep reading to discover one of our favourite and free SEO (Search Engine Optimization) tools.

Older Posts

How to get ahead when the rest of the world is panicking?

How to get ahead when the rest of the world is panicking?

If the current COVID-19 crisis means that you have more time on your hands than usual, why not get ahead of the game? We’d like to offer our top 5 ways to get ahead of the game during a crisis:1. Use your time to make plans for the future When everyone else is wasting...

Should You List Your Business On Apple Maps?

Should You List Your Business On Apple Maps?

The short answer is a resounding “YES!” With the uptake in voice activated activities, more and more people are asking "Hey Google" or "Hey Siri" to find products and services online. If your business is not listed on Apple Maps, you could be missing out on a big...

5 Tips To Prepare Your Website And Business For Christmas

5 Tips To Prepare Your Website And Business For Christmas

Christmas is a very profitable time of year for our clients. Online stores see a dramatic increase in sales and our clients with offline stores also enjoy more foot traffic and sales. Plan your Christmas promotions Many clients offer pre-Christmas sales and free...

Top 5 reasons why every business should have a blog!

Top 5 reasons why every business should have a blog!

You might be thinking, why would anyone want to waste time writing blogs? There are so many other tasks to do when running a business. There are some very compelling reasons why it might be in your best interest to add blogs to your business website. Here are my top...

What Is A Custom 404 Page?

What Is A Custom 404 Page?

What is a 404 Page? A 404 page is an error page created by the web server. When a user attempts to access a file or page that doesn’t exist, a 404 error page is displayed. This lets the user know that the page they were trying to access is no longer...

How To Verify Your Business On Facebook

How To Verify Your Business On Facebook

What is Facebook Verification? Have you ever seen a grey or blue tick on Facebook pages and wondered what it means? The little tick signifies to users that your page has been verified by Facebook as legitimately who/what it claims to be. This seal of authenticity not...

What Makes A Business Website Great?

What Makes A Business Website Great?

What makes a business website great? I'm sure it's no surprise to anyone that business websites make up the majority of sites found on the web. The question of what makes a great business website is a question that is asked by every business owner who wants to be...

How Can I Speed Up My Website?

How Can I Speed Up My Website?

The question of website speed is often discussed in the world of web development. Some developers will tell you that certain software is slow. Are there some systems which are innately faster? Yes, there are…

How To Add Alt Text To Your Images

How To Add Alt Text To Your Images

How To Add Alt Text To Your Images Search engines read code, but they can't yet read your images.  They say, "A picture says a 1000 words" but when it comes to Alt text, a sentence is all we need. Alt text serves a few purposes as follows: If...

How Google Local Search Is Helping Local Businesses

How Google Local Search Is Helping Local Businesses

How Google Local Search Is Helping Local Businesses   Change is inevitable!  You’ve heard it said so many times, but when it comes to local search results, it couldn’t be any more relevant. As users we now search...

Author Workshop Presentation

Author Workshop Presentation

Author Workshop Presentation     It was my great pleasure to provide the following presentation at the recent Share My Story Workshop, hosted by Michelle Worthington. I have uploaded the slides from my presentation as a downloadable...

Don’t Complicate A Relationship Before It’s Even Begun!

Don’t Complicate A Relationship Before It’s Even Begun!

Don't Complicate A Relationship Before It's Even Begun! A common mistake I often see on websites is over-complicating things! It is always best to keep the site specific and focused on your business products and services. The end...

Why Isn’t My Website Listed On Google?

Why Isn’t My Website Listed On Google?

Why Isn't My Website Listed On Google? Following on from a recent post discussing how you can tell whether your website has been listed by the search engines, (If you haven't read it, here is the link - Does Google know that my website exists?) I recently found a...

Does Google know that my website exists?

Does Google know that my website exists?

Does Google know that my website exists? It's a great question and I'm sure it's a question asked by many Small Business Owners!  Does Google even know that my website exists? All business owners and managers understand the importance of...

Which E-Commerce Platform Is The Best?

Which E-Commerce Platform Is The Best?

Which E-Commerce Platform Is The Best? While doing some research for a client this morning I was interested to discover that WooCommerce has the largest market share across the e-commerce platforms.   What does this mean?  Is WooCommerce the best...

How To Back Up Your Joomla Website Using Akeeba Backup

How To Back Up Your Joomla Website Using Akeeba Backup

How To Back Up Your Joomla Website Using Akeeba Backup Keeping a current back up of your website is a very important step in the administration of your Joomla website. Keeping a back up ensures that you have a current working version of your...

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